Client: The N / TeenNick / Viacom
Audience: Tweens
Platform: Web
Trends may seem to come out of nowhere, but that explosion from nothing to everything always starts somewhere. In Trendetta you are the influencer, you are the spark. In Trendetta players compete against each other in a PR battle for mindspace. By using celebrities, cash and connections players champion their favorite trends and expand their influence. They can also shut out their competition by cutting off their reach or taking them down with a scandal.