The Wire: The Game
The Wire The Game (TWTG) was launched to promote the second season of HBO's acclaimed crime drama, The Wire. Aware they had a sleeper hit on their hands but afraid new viewers couldn't keep up with the series' complex plot, HBO wanted a simple game to get the word out, introduce the characters, and telepgraph major plot points from the first season.
With only five weeks for development and a broad demographic target, HBO had already decided on simple Battleship-inspired gameplay. THUP's job was to add a few twists to the familiar board game concept and to integrate The Wire's settings and characters.
The Wire The Game (TWTG) was launched to promote the second season of HBO's acclaimed crime drama, The Wire. Aware they had a sleeper hit on their hands but afraid new viewers couldn't keep up with the series' complex plot, HBO wanted a simple game to get the word out, introduce the characters, and telepgraph major plot points from the first season.
With only five weeks for development and a broad demographic target, HBO had already decided on simple Battleship-inspired gameplay. THUP's job was to add a few twists to the familiar board game concept and to integrate The Wire's settings and characters.
Using Flash's just-released support for full-motion video, TWTG rewards players with clips from the show as they try to expose Avon Barksdale's drug ring before players' undercover cops get found out by the game's AI.
The Wire: The Game was selected as a Macromedia flash site of the day.
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